Privacy Policy
1. Introduction and Contact Details of the Controller
We are delighted that you are visiting our website and appreciate your interest. The protection of your personal data is very important to us. In the following, we inform you about the handling of your personal data when using our website. Personal data refers to all information that can personally identify you.
The controller for data processing on this website, in the sense of the General Data Protection Regulation (GDPR), is:
Shenzhen Aiersha Technology Co., Ltd.
Shenzhen longhua 518000
Tel.: +8613828782687
Email: info@aiersha.com
The controller for the processing of personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.
2. Data Collection When Visiting Our Website
When you use our website for informational purposes only, i.e., you do not register or otherwise provide us with information, we only collect data that your browser transmits to the page server (so-called "server log files"). These data are technically necessary for us to display the website to you:
- Our visited website
- Date and time of access
- Amount of data sent in bytes
- Source/reference from which you accessed the page
- Browser used
- Operating system used
- IP address used (possibly in anonymized form)
This processing is carried out in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. No disclosure or other use of the data takes place. However, we reserve the right to review the server log files retrospectively if there are concrete indications of unlawful use.
For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser's address bar.
3. Cookies
To make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files stored on your end device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your end device for a longer period and allow for the storage of page settings (so-called "persistent cookies"). In the latter case, you can find the storage duration in the overview of your web browser's cookie settings.
If individual cookies used by us also process personal data, the processing is carried out in accordance with Art. 6 (1) lit. b GDPR for the performance of the contract, in accordance with Art. 6 (1) lit. a GDPR in the case of a given consent, or in accordance with Art. 6 (1) lit. f GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.
You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or generally. Please note that if you do not accept cookies, the functionality of our website may be limited.
4. Contacting Us
4.1. WhatsApp Business
You have the option to contact us via the messaging service WhatsApp provided by WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the "Business Version" of WhatsApp.
If you contact us via WhatsApp regarding a specific business matter (e.g., an order placed), we will store and use your mobile phone number used on WhatsApp, and, if provided, your first and last name, in accordance with Art. 6 (1) lit. b GDPR, to process and respond to your request. On the basis of the same legal ground, we may ask you via WhatsApp to provide further data (order number, customer number, address, or email address) to assign your inquiry to a specific process.
If you use our WhatsApp contact for general inquiries (e.g., about our range of services, availability, or our website), we will store and use your mobile phone number used on WhatsApp, and, if provided, your first and last name, in accordance with Art. 6 (1) lit. f GDPR, based on our legitimate interest in providing the requested information efficiently and promptly.
Your data will always be used solely to respond to your inquiry via WhatsApp. No data will be disclosed to third parties.
Please note that WhatsApp Business gains access to the address book of the mobile device we use for this purpose and automatically transmits phone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. To operate our WhatsApp Business account, we use a mobile device whose address book exclusively stores the WhatsApp contact data of users who have also contacted us via WhatsApp. This ensures that every person whose WhatsApp contact data is stored in our address book has already consented to the transmission of their WhatsApp phone number from the address books of their chat contacts in accordance with Art. 6 (1) lit. a GDPR when they first used the app on their device by accepting WhatsApp's terms of use. The transmission of data of users who do not use WhatsApp and/or have not contacted us via WhatsApp is thus excluded.
For the purpose and scope of data collection and further processing and use of data by WhatsApp, as well as your rights and setting options for protecting your privacy, please refer to WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy
We have concluded a data processing agreement with WhatsApp, which protects the data of our website visitors and prohibits disclosure to third parties. In the context of the aforementioned processing operations, data transfers to Meta Platforms Inc. servers in the USA may occur. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision of the European Commission.
4.2. General Contact
When you contact us (e.g., via contact form or email), personal data will be processed exclusively for the purpose of handling and responding to your inquiry and only to the extent necessary for this purpose.
The legal basis for processing this data is our legitimate interest in responding to your inquiry in accordance with Art. 6 (1) lit. f GDPR. If your contact aims at concluding a contract, an additional legal basis for processing is Art. 6 (1) lit. b GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter concerned has been conclusively clarified and provided that no statutory retention obligations prevent deletion.
5. Data Processing When Opening a Customer Account
In accordance with Art. 6 (1) lit. b GDPR, personal data will be collected and processed to the necessary extent if you provide it to us when opening a customer account. The data required for opening an account can be found in the input mask of the corresponding form on our website.
You can delete your customer account at any time by sending a message to the controller's address mentioned above. After deleting your customer account, your data will be erased, provided that all contracts concluded through it have been fully processed, no statutory retention periods prevent deletion, and we no longer have a legitimate interest in continued storage.
6. Use of Customer Data for Direct Marketing
6.1. Newsletter Subscription via Email
If you subscribe to our email newsletter, we will regularly send you information about our offers. Your email address is the only mandatory information required for sending the newsletter. Providing additional data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive newsletters if you have explicitly confirmed your consent to receive the newsletter by clicking on a verification link sent to the provided email address.
By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 (1) lit. a GDPR. In doing so, we store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration to be able to trace any possible misuse of your email address at a later date. The data collected by us when you register for the newsletter will be used strictly for its intended purpose.
You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller mentioned at the beginning of this policy. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.
6.2. Sending Email Newsletters to Existing Customers
If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range via email. According to § 7 (3) UWG, we do not need to obtain separate consent from you for this. Data processing in this respect is based solely on our legitimate interest in personalized direct marketing in accordance with Art. 6 (1) lit. f GDPR. If you initially objected to the use of your email address for this purpose, we will not send any emails.
You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with future effect by sending a message to the controller mentioned at the beginning. For this, you will only incur transmission costs according to the basic rates. Upon receipt of your objection, the use of your email address for advertising purposes will be stopped immediately.
6.3. Klaviyo
Our email newsletters are sent via this provider:
Klaviyo, Inc., 125 Summer St., Ste 600, Boston, MA 02110, USA
Based on our legitimate interest in effective and user-friendly newsletter marketing, we transfer the data you provided during newsletter registration to this provider in accordance with Art. 6 (1) lit. f GDPR, so that they can handle the newsletter dispatch on our behalf.
Subject to your explicit consent in accordance with Art. 6 (1) lit. a GDPR, the provider also performs a statistical success analysis of newsletter campaigns using web beacons or tracking pixels in the sent emails, which can measure opening rates and specific interactions with the newsletter's content. Device information (e.g., time of access, IP address, browser type, and operating system) is also collected and evaluated, but not merged with other data records. You can revoke your consent to newsletter tracking at any time with future effect.
We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision of the European Commission.
6.4. WhatsApp Newsletter
If you subscribe to our WhatsApp newsletter, we will regularly send you information about our offers via WhatsApp. Your mobile phone number is the only mandatory information required for sending the newsletter.
To receive the newsletter, you must add our provided mobile phone number to your mobile device's contacts and send us the message "Start" per WhatsApp. By sending this WhatsApp message, you give us your consent to the use of your personal data in accordance with Art. 6 (1) lit. a GDPR for the purpose of sending newsletters. We will then add you to our newsletter distribution list.
The data collected by us during registration for the newsletter is processed exclusively for the purpose of promotional communication via the newsletter. You can unsubscribe from the newsletter at any time by sending us the message "Stop" via WhatsApp. After unsubscribing, your mobile phone number will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.
Please note that WhatsApp Business gains access to the address book of the mobile device we use for this purpose and automatically transmits phone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. Therefore, for sending our WhatsApp newsletter, we use a mobile device whose address book exclusively stores the WhatsApp contact data of our newsletter recipients. This ensures that every person whose WhatsApp contact data is stored in our address book has already consented to the transmission of their WhatsApp phone number from the address books of their chat contacts in accordance with Art. 6 (1) lit. a GDPR when they first used the app on their device by accepting WhatsApp's terms of use. The transmission of data of users who do not use WhatsApp and/or have not contacted us via WhatsApp is thus excluded.
For the purpose and scope of data collection and further processing and use of data by WhatsApp, as well as your rights and setting options for protecting your privacy, please refer to WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy
We have concluded a data processing agreement with WhatsApp, which protects the data of our newsletter recipients and prohibits disclosure to third parties. In the context of the aforementioned processing operations, data transfers to Meta Platforms Inc. servers in the USA may occur. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision of the European Commission.
6.5. Product Availability Notification via Email
For temporarily unavailable items, you can sign up to receive email product availability notifications. In this case, we will send you a one-time email notification about the availability of the item you selected. Your email address is the only mandatory information for sending this notification. Providing additional data is voluntary and may be used to address you personally. For sending the email, we use the so-called double opt-in procedure, which ensures that you only receive a notification if you have explicitly confirmed your consent by activating a verification link sent to the provided email address.
By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 (1) lit. a GDPR. In doing so, we store your IP address registered by the Internet Service Provider (ISP) as well as the date and time of registration to be able to trace any possible misuse of your email address at a later date. The data collected by us when you sign up for our email notification service for product availability will be used strictly for its intended purpose.
You can unsubscribe from availability notifications at any time by sending a corresponding message to the controller mentioned at the beginning of this policy. After unsubscribing, your email address will be immediately deleted from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.
7. Data Processing for Order Fulfillment
7.1. General Processing
Insofar as necessary for contract fulfillment for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 (1) lit. b GDPR.
If we owe you updates for goods with digital elements or for digital products based on a corresponding contract, we process the contact data you provided when ordering to inform you personally within the scope of our legal information obligations in accordance with Art. 6 (1) lit. c GDPR. Your contact data will be used strictly for the purpose of communicating updates owed by us and will only be processed by us to the extent necessary for the respective information.
For the processing of your order, we also work with the following service provider(s), who support us wholly or partly in the execution of concluded contracts. Certain personal data will be transferred to these service providers in accordance with the following information.
7.2. Disclosure of Personal Data to Shipping Service Providers
- DHL
As a transport service provider, we use the following provider:
DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany
We transmit your email address and/or telephone number to the provider in accordance with Art. 6 (1) lit. a GDPR before the delivery of the goods for the purpose of coordinating a delivery date or announcing the delivery, provided you have given your explicit consent for this during the order process. Otherwise, for the purpose of delivery, we only transmit the recipient's name and delivery address to the provider in accordance with Art. 6 (1) lit. b GDPR. The transmission takes place only to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery announcement is not possible.
Consent can be revoked at any time with future effect vis-à-vis the controller described above or vis-à-vis the provider.
7.3. Use of Payment Service Providers
- PayPal
One or more online payment methods from the following provider are available on this website:
PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you select a payment method from the provider where you pay in advance, your payment data provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order will be transmitted to this provider in accordance with Art. 6 (1) lit. b GDPR. The transmission of your data in this case takes place exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.
If you select a payment method where we pay in advance, you will also be asked to provide certain personal data (first name and surname, street, house number, postal code, city, date of birth, email address, telephone number, possibly data on an alternative payment method) during the order process. To protect our legitimate interest in determining your creditworthiness in such cases, this data is forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) lit. f GDPR. Based on the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment experiences), the provider checks whether the payment option you have selected can be granted in view of payment and/or default risks.
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of the score values.
You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractually compliant payment processing.
When data is transmitted to the provider's location, an adequate level of data protection is ensured by an adequacy decision of the European Commission.
8. Site Functionalities
8.1. Facebook Plugins
Our website uses plugins from the social network of the following provider:
Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland
These plugins enable direct interactions with content on the social network. To increase the protection of your data when visiting our website, the plugins are initially deactivated by means of a "2-click" or "Shariff" solution. This integration ensures that when you access a page of our website that contains such plugins, no connection to the provider's servers is established yet.
Only when you activate the plugins and thus give your consent to data transmission in accordance with Art. 6 (1) lit. a GDPR, will your browser establish a direct connection to the provider's servers. In doing so, regardless of whether you are logged into an existing user profile, certain information about your end device (including your IP address), your browser, and your page history will be transmitted to the provider and possibly further processed there. If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin again by clicking on it. However, the revocation has no effect on the data that has already been transferred to the provider.
Data may also be transferred to: Meta Platforms Inc., USA
We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision of the European Commission.
8.2. Instagram Plugins
Our website uses plugins from the social network of the following provider:
Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland
These plugins enable direct interactions with content on the social network. To increase the protection of your data when visiting our website, the plugins are initially deactivated by means of a "2-click" or "Shariff" solution. This integration ensures that when you access a page of our website that contains such plugins, no connection to the provider's servers is established yet.
Only when you activate the plugins and thus give your consent to data transmission in accordance with Art. 6 (1) lit. a GDPR, will your browser establish a direct connection to the provider's servers. In doing so, regardless of whether you are logged into an existing user profile, certain information about your end device (including your IP address), your browser, and your page history will be transmitted to the provider and possibly further processed there.
If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin again by clicking on it. However, the revocation has no effect on the data that has already been transferred to the provider.
Data may also be transferred to: Meta Platforms Inc., USA
We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision of the European Commission.
8.3. Google Maps
This website uses an online map service from the following provider:
Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").
Google Maps is a web service for displaying interactive (land) maps to visually present geographical information. By using this service, our location is displayed to you, and any travel to us is facilitated.
Even when accessing the sub-pages that include the Google Maps map, information about your use of our website (such as your IP address) is transmitted to Google's servers and stored there; this may also include transmission to the servers of Google LLC. in the USA. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged into Google, your data will be directly assigned to your account. If you do not wish for this assignment with your profile on Google, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them.
The collection, storage, and evaluation are carried out in accordance with Art. 6 (1) lit. f GDPR based on Google's legitimate interest in displaying personalized advertising, market research, and/or designing Google websites to meet demand. You have a right to object to the creation of these user profiles, and you must contact Google to exercise this right. If you do not agree with the future transmission of your data to Google in the context of using Google Maps, it is also possible to completely deactivate the Google Maps web service by turning off JavaScript in your browser. Google Maps and thus the map display on this website can then not be used.
Insofar as legally required, we have obtained your consent for the aforementioned processing of your data in accordance with Art. 6 (1) lit. a GDPR. You can revoke your given consent at any time with future effect. To exercise your revocation, please follow the objection option described above.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision of the European Commission.
Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/
8.4. Google Customer Reviews (formerly Google Certified Shops Program)
We work with Google as part of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This program allows us to collect customer reviews from users of our website. After a purchase on our website, you will be asked if you would like to participate in an email survey from Google.
If you give your consent in accordance with Art. 6 (1) lit. a GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate your shopping experience on our website. The rating you submit will then be aggregated with our other ratings and displayed in our Google Customer Reviews badge and in our Merchant Center dashboard. Your rating will also be used for Google Seller Ratings. In the context of using Google Customer Reviews, personal data may also be transmitted to the servers of Google LLC. in the USA.
You can revoke your consent at any time by sending a message to the data controller or to Google.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision of the European Commission.
Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/
